Dubai Holding reveals new 550m tower near Burj Al Arab in Jumeirah.

Dubai Holding, one of the UAE’s largest real estate developers, has unveiled Burj Jumeira, a tower project that was inaugurated by HH Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE, and Ruler of Dubai, on 31 January, 2019.

Located close to Burj Al Arab in Al Sufouh, Burj Jumeira is part of the wider Downtown Jumeira development envisioned by the developer.

Burj Jumeira, which has a height of 550m, according to Dubai Media Office, will comprise multiple observation decks offering panoramic views of Dubai. Construction is due to commence immediately on the project, with Phase 1 due to be delivered in 2023.

Dubai Holding, in a series of tweets, said the tower’s design has been “inspired by the harmonious ripples of the UAE’s desert sand dunes and its flowing oases”.

On Twitter, the company added: “The façade will be covered with digital displays that can be utilised for various occasions and celebrations.

“Burj Jumeira will be the centrepiece of Downtown Jumeira, a pedestrian-friendly, mixed-use urban destination.

“Upon completion, it will be home to both residential and commercial towers and hotels, as well [food and beverage] concepts,” Dubai Holding continued.

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